
Find Your Size
| Band size | Underbust (cm) | Underbust (in) |
|---|---|---|
| 32 | 68 – 72 | 27 – 28 |
| 34 | 73 – 77 | 29 – 30 |
| 36 | 78 – 82 | 31 – 32 |
| 38 | 83 – 87 | 33 – 34 |
| 40 | 88 – 92 | 35 – 36 |
| 42 | 93 – 97 | 37 – 38 |
| 44 | 98 – 102 | 39 – 40 |
Cup size = bust measurement minus underbust measurement. A = 13 cm · B = 15 cm · C = 17 cm · D = 19 cm · E/DD = 21 cm · F/DDD = 23 cm · G = 25 cm.
Measure snugly, with a bra on, and keep the tape level all the way round. Between two bands? Go down a band and up a cup.
Some bras you tolerate. This one you forget you're wearing — and that's the highest compliment a bra can get.
Coverage You Can Count On
Full cups mean you can reach, bend and stretch without a quick check afterwards to make sure everything stayed where it should.
No Digging, No Red Marks
Nothing hard sits under the cup, so there's no pressure point to dig in by mid-afternoon. Take it off at night and your skin looks like you weren't wearing a bra at all.
Flexible Jelly Support
A soft jelly strip runs along the under-band, flexing as you move and settling back into place. It supports like structure but feels like nothing.
Engineered for Fuller Busts
Wider wings, a stronger band and deeper cups do the heavy lifting — this is a bra designed for the size range, not scaled up from a smaller one.
What You Get
- Wire-free build — support from the band, not from a wire
- Flexible jelly support strip along the under-band
- Full-coverage cups with smoothing side wings
- Built for fuller busts — stronger band, deeper cups
- 6 colourways, including everyday neutrals
- Sizes S to 4XL (7 sizes)
Size & Fit
Available S to 4XL. Measure your underbust and check the size chart before ordering — if you're between sizes, go up for a softer everyday feel or stay true to size for firmer hold.
Care
Hand wash cool and reshape the cups while damp, or machine wash on delicate in a lingerie bag. Air-dry only — heat is what kills elastic.
Comfort You Stop Noticing
Every part that touches the skin is finished soft — the band edge, the strap backing, the closure. The result is a bra you put on and then genuinely forget about.
Jelly-Soft Support Along the Band
A flexible jelly strip runs the length of the under-band, bending as you bend and settling straight back. It carries the weight the way a wire does, without a single hard edge against your ribs.
Adjust Once, Forget About It
Smooth sliders hold their setting instead of creeping loose, so the lift you set in the morning is the lift you still have at night.
Contained, Not Squeezed
Higher-cut cups hold everything in place and the wider side wings smooth the area under the arm, so there's no overflow at the top and no bulge at the edge.
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How We Compare
The things most bras skip, and why we don't.
Frequently Asked Questions
How do I find my size?
Measure snugly under the bust for your band, then around the fullest part for your cup, keeping the tape level all the way round. Match both to the size chart on this page.
Between two bands? Go down a band and up a cup — the volume stays the same and the support improves.
Will it show under fitted clothes?
Seamless and moulded styles are chosen specifically so the edge doesn't print through. Lace styles are finished flat, but under very thin jersey the lace texture can still read — pick a seamless style if that matters to you.
What if the fit isn't right?
Get in touch with your order number within 30 days and we'll arrange an exchange or a refund. Items need to be unworn with tags on.
How should I wash it?
Hand wash cool and reshape the cups while damp, or machine wash on delicate inside a lingerie bag. Air-dry only — heat is what destroys elastic, and it's the main reason a bra stops fitting.
Wireless or underwire — which should I pick?
Underwire gives a more defined lift and holds shape under structured clothes. Wireless spreads support through the band and wins on comfort over long days. Both are graded across the same size range.
How long does delivery take?
Free shipping on every order, delivered in 5–10 business days. You'll get a tracking link by email as soon as your parcel leaves us.