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All-day comfort — no digging, no red marks
Smooth finish that stays invisible under clothes
Graded across the full size range, not scaled up
Neutral shades for every skin tone
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30-day returns
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Free shipping on every order. Delivery takes 5–10 business days and you'll get a tracking link by email as soon as your parcel leaves us.
Not the right fit? Get in touch with your order number within 30 days and we'll arrange an exchange or a refund. Items need to be unworn with tags on.
Measure snugly under the bust for your band, then around the fullest part of the bust for your cup, keeping the tape level all the way round.
Between two band sizes? Go down a band and up a cup — the volume stays the same and the support improves. The band should sit level across your back and stay put when you raise your arms; if it rides up, the band is too big.
Hand wash cool with a mild detergent and reshape the cups while damp, or machine wash on a delicate cycle inside a lingerie bag.
Air-dry only, away from direct heat — heat is what breaks down elastic, and it's the main reason a bra stops fitting. Store moulded cups stacked, never folded inside out.
| Band size | Underbust (cm) | Underbust (in) |
|---|---|---|
| 32 | 68 – 72 | 27 – 28 |
| 34 | 73 – 77 | 29 – 30 |
| 36 | 78 – 82 | 31 – 32 |
| 38 | 83 – 87 | 33 – 34 |
| 40 | 88 – 92 | 35 – 36 |
| 42 | 93 – 97 | 37 – 38 |
| 44 | 98 – 102 | 39 – 40 |
Cup size = bust measurement minus underbust measurement. A = 13 cm · B = 15 cm · C = 17 cm · D = 19 cm · E/DD = 21 cm · F/DDD = 23 cm · G = 25 cm.
Measure snugly, with a bra on, and keep the tape level all the way round. Between two bands? Go down a band and up a cup.
Underwear is the one thing you wear every single day. It should be the last thing you think about.
A higher back covers properly without riding up, and the flat waistband stays put instead of rolling down under a waistline.
The high-rise band reaches past your narrowest point, so it smooths instead of creating the very line it was meant to hide.
Buying a multipack is how underwear stops being an afterthought — same fit every pair, enough to rotate properly.
Soft cotton where it matters most, so everyday wear stays comfortable through long days and warm weather.
Available S to 4XL. Check the size chart against your own measurements before ordering — if you're between sizes, size up for a relaxed fit or stay true to size for a closer one.
Machine wash cool on a gentle cycle with like colours, and air-dry where you can. Heat is what breaks down elastane, and elastane is what keeps the fit.
A deeper back panel holds its position through a day of sitting and walking instead of working its way up.
The band reaches above your narrowest point and stays flat there, so it smooths instead of cutting a line across you.
A multipack means the same fit every day of the week, instead of one good pair and five you tolerate.
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The things most bras skip, and why we don't.
Real reviews left by people who bought this exact bra.
Super comfortable! I loved these high-waisted cotton panties. 😍 They feel soft, comfortable, and provide good coverage, making them perfect for everyday wear. The high waist feels secure, and the design is simple but cute. They also come in multipacks with different colors. 💕 If you’re looking for everyday comfort, these are a great choice. ✨
I’ve bought this product several times, and I’m always pleasantly surprised when it arrives. They even released a beautiful new color! The pure cotton fabric is very comfortable, and the size recommendation was spot on. I’ve already recommended it to my neighbor.
These are amazing and excellent quality, exactly as shown in the pictures. The fabric is really nice and very comfortable, and the colors are beautiful and true to the photos. The sizing is accurate too. I 100% recommend them.
They are very comfortable, the colors are beautiful, and the quality is really good.
Excellent material, and they are very comfortable.
Measure snugly under the bust for your band, then around the fullest part for your cup, keeping the tape level all the way round. Match both to the size chart on this page.
Between two bands? Go down a band and up a cup — the volume stays the same and the support improves.
Seamless and moulded styles are chosen specifically so the edge doesn't print through. Lace styles are finished flat, but under very thin jersey the lace texture can still read — pick a seamless style if that matters to you.
Get in touch with your order number within 30 days and we'll arrange an exchange or a refund. Items need to be unworn with tags on.
Hand wash cool and reshape the cups while damp, or machine wash on delicate inside a lingerie bag. Air-dry only — heat is what destroys elastic, and it's the main reason a bra stops fitting.
Underwire gives a more defined lift and holds shape under structured clothes. Wireless spreads support through the band and wins on comfort over long days. Both are graded across the same size range.
Free shipping on every order, delivered in 5–10 business days. You'll get a tracking link by email as soon as your parcel leaves us.
